Based on our legitimate interests (i.e. interest in the analysis, optimization and operation of our online offer in the sense of Art. 6 Para. 1 lit. f. of the GDPR), we use Google Analytics, a web analysis service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland („Google“). Google uses cookies. The information generated by the cookie about users‘ use of the website might be transmitted to and stored by Google on servers in the United States.
SCOPE has entered into a data processing agreement with Google to ensure compliance with applicable European data protection law.
Google will use this information on our behalf to evaluate the use of our online services by users, to compile reports on the activities within this online service and to provide us with other services associated with the use of this online service and the Internet. Anonymous user profiles can be created from the processed data.
We only use Google Analytics with IP anonymization enabled. This means that the IP address of the user is processed in an abbreviated form by Google within member states of the European Union or the European Economic Area. Only in exceptional cases the IP address will be fully transmitted to a Google server in the USA and shortened there.
The IP address transmitted by the user’s browser is not merged with other Google data. Users may refuse the use of cookies by selecting the appropriate settings on their browser; in addition, users can prevent Google to collect data generated by the cookie which is related to their use of the online service and to process this data by downloading and installing the browser plug-in available under the following link:
http://tools.google.com/dlpage/gaoptout?hl=en.
Further information on the use of data by Google, setting and objection options are available in Google’s privacy policy (
https://policies.google.com/technologies/ads?hl=en) and Google’s settings for the display of advertising (
https://adssettings.google.com/authenticated?hl=en).
The data Google collects about users’ use of online services will be deleted or anonymized after 14 months.